Company Website v Facebook Page – What’s more important?

Company Website v Facebook Page

Most businesses use Facebook in some way to market themselves online, but some even choose to use a Facebook page instead of a company website. In this post I will discuss the benefits a Facebook page can have for a companies marketing effort, but explain how it should never replace a company website. Why you […]

Improve local SEO with Google My Business

Google My Business LD2

There is nothing more frustrating for a potential customer – finding your phone number on Google, the search results states “open”, but when they call you’re closed.

How to Measure the Value of your Website

Do you know how much value your website adds to your business? In this post we will look at using Google Analytics Goal Tracking to easily measure the value your website generates for your business. Why track value? Value gives you clarity. A lot of websites are operating in the dark, they serve a purpose […]